E-commerce · Economics

Refund and return-adjusted revenue

Published · Reviewed by The Diligence Standard Team · Updated

Revenue should be evaluated after expected returns, refunds, concessions and cancellations by order cohort.

Records to reconcile

  • Order cohort export
  • Return and refund timing
  • Reason and product codes

Warning signal

Recent revenue is compared with incomplete trailing return experience.

Transaction impact

Trailing net sales and profit may be inflated.

Response

Apply matured cohort rates and isolate structural return problems.