E-commerce · Value Creation

Fraud-tool optimization

Published · Reviewed by The Diligence Standard Team · Updated

Fraud controls should be evaluated against approval rate, chargebacks, manual review and customer friction.

Records to reconcile

  • Fraud decisions and outcomes
  • Approval and dispute data
  • Tool and review cost

Warning signal

The business celebrates low disputes while rejecting profitable legitimate orders.

Transaction impact

Balanced controls can improve both loss rate and conversion.

Response

Optimize on net contribution rather than one risk metric.