Digital Businesses

Empire Flippers transaction diligence

Published · Reviewed by The Diligence Standard Team · Updated

Curation and vetting can improve the starting data, but buyer diligence should still independently test normalized profit, traffic/channel concentration, account health, supplier/creator dependence, inventory and transferability.

Diligence focus

  • Verified profit bridge
  • Traffic/channel concentration
  • Supplier dependence
  • Inventory working capital
  • Account health
  • Customer ownership
  • Owner workload
  • Transfer process

First evidence requests

  • Vetting/profit calculation bridge
  • Analytics exports
  • Settlement/bank reconciliation
  • Supplier agreements/PO history
  • Inventory aging
  • Account health
  • Customer/cohort data
  • SOP/team responsibility map

Warning signals

  • Buyer treats marketplace vetting as a substitute for independent diligence
  • Trailing profit depends on one traffic source
  • Supplier/creator concentration is high
  • Inventory needs are excluded from purchase liquidity
  • Transfer path relies on informal account handoff